Boodles

Name: Boodles
Address: London, GB
Telephone: +442074933240

Call Website Contact the business

A British, family-owned jeweller for six generations. Designed in Britain. Made in Britain. British excellence since 1789.

Boodles is a rare commodity in the world of today, a family owned, British company established over 200 years ago and still producing forward thinking and successful jewellery designs in-house. Boodles’ flagship showroom is at the heart of London's Bond Street, with further shops in Sloane Street, Harrods, The Savoy and Royal Exchange. The Northwest is home to shops in Manchester, Chester and Liverpool, where the company has been since 1789, and of course adding to these prestigious locations is Boodles’ super chic shop on Grafton Street in Dublin. Boodles is a company that aims to combine beautiful, unique and contemporary jewellery designs with the finest traditional values.Craftsmanship and use of the most sought after and exquisite gems fuse effortlessly with an awareness of fashion and a sense of adventure and fun.

09/10/2026

Last night, Boodles celebrated the opening of its new London home at 23 Old Bond Street with an evening of ch*****ne, music and celebration. The Boodles family welcomed friends old and new, filling the Townhouse with familiar faces, new introductions and a wonderful party spirit.

Our guest of honour, Ellie Goulding, officially opened the Townhouse, wearing the 23 Old Bond Street Suite for the first time. Inspired by the florals, textures and details found throughout our new home, the suite was created especially for this new chapter in Boodles’ story.

08/10/2026

The Racing Room at the Boodles Townhouse.

Boodles has a long-standing passion for racing. Since the 1930s, we have created Grand National trophies, one of which is proudly displayed in this room, dating from 1958. This tradition continues today, with Boodles proudly creating Grand National trophies in recent years.

The room brings together racing-inspired details, from a framed jockey silk to Boodles’ signature pink and green in a diamond pattern. The saddle-inspired table, complete with saddlestitch edging, is another subtle reference to the sport.

07/10/2026

The RHS Chelsea Flower Show Gallery is one of the most unique spaces in the Boodles Townhouse. Calm green walls showcase two of our gold-winning Chelsea gardens, while English oak flooring, handmade by Ted Todd of Warrington, adds to the room’s natural, forest-like feel. Above, Norfolk-based artist Clare Coles hand painted a floral mural across the ceiling, inspired by our own Secret Garden.

06/10/2026

Welcome to The Raindance Bar, named after our most iconic collection and inspired by the glisten of raindrops.

The handmade glass back wall, created in Hampshire, takes inspiration from shimmering raindrops and the movement of water. A jewellery showcase sits atop green marble orbs, inspired by the topiary found in gardens such as Hampton Court, nodding to our Royal Palace collection.

04/10/2026

The Orangery at the Boodles Townhouse.

While you won’t find any real oranges growing here, the space is designed for entertaining throughout the year. It takes inspiration from the grand country houses of Britain, where citrus groves offered a welcome burst of colour through the winter months.

02/10/2026

Boodles is delighted to open the doors to The Boodles Townhouse at 23 Old Bond Street.

Four floors, 13,170 sq ft and over 225 years of Boodles history have gone into creating a space that feels distinctly Boodles. From the Raindance Bar and Argyle Lounge to the Secret Garden and Archive rooms, every corner has its own story to tell.

Welcome to our new London home.

01/10/2026

Boodles is proud to announce that it has been entrusted with the future of the Argyle Pink Diamonds™ brand, caring for the remaining collection of these extraordinary Australian gemstones and bringing them into future Boodles designs and collections.

This marks a natural next chapter for pink diamonds, which have long held a special place within Boodles for their distinctive colour, exceptional rarity and individuality – qualities that embody much of what Boodles aspires to be.

28/09/2026

A first look inside The Boodles Townhouse, 23 Old Bond Street.

Welcome to our new London flagship.

26/09/2026

At Boodles, it’s always pink. Set in 18 carat Single Mine Origin rose gold, Argyle Pink Diamonds add a distinctive touch of colour to the Be Boodles collection.

23/09/2026

Be Boodles meets pink diamonds.

Address

London

Telephone

+442074933240

Website

http://likeshop.me/boodles

Alerts

Be the first to know and let us send you an email when Boodles posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Boodles:

Want your business to be the top-listed jewellery/watch store in London?