Amazfit

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The best stories are often found off the beaten path.That’s why we’re excited to welcome explorer, photographer, filmmak...
06/04/2026

The best stories are often found off the beaten path.

That’s why we’re excited to welcome explorer, photographer, filmmaker, and author to the Amazfit family.

For years, Chris has inspired people to venture farther, stay curious, and embrace the unknown. As the new face of the T-Rex series, he’ll help bring our outdoor platform to life through real-world exploration, field testing, storytelling, and product insight from some of the planet’s most demanding environments.

This is just the beginning.

Welcome, Chris. 🌎

Behind every run is a reason.This Global Running Day, we’re celebrating the ambassadors who inspire our community every ...
06/03/2026

Behind every run is a reason.

This Global Running Day, we’re celebrating the ambassadors who inspire our community every day. From different corners of the world and different walks of life, each has their own story, their own motivation, and their own reason for showing up.

Swipe through to read their stories, learn why they run, and see which watch the trust along the way.

Why do you run? 👇

Introducing Balance 3 and Balance Ultra.Built for hybrid athletes who train with structure, the new Balance Series bring...
06/02/2026

Introducing Balance 3 and Balance Ultra.

Built for hybrid athletes who train with structure, the new Balance Series brings strength, endurance, recovery, and daily readiness together through HybridCharge™ Energy Intelligence.

Balance Ultra is our flagship performance watch, crafted from Grade 5 titanium and sapphire crystal, with up to 30 days of battery life.
Balance 3 is the everyday hybrid training watch, lightweight, durable, and built for consistent performance with up to 21 days of battery life.

Two watches. One standard. Train with structure.

Available to order.

A strong final test.Over the weekend, took the win at the Adidas TERREX Maxi-Race, handling hot conditions and a fast f...
06/01/2026

A strong final test.

Over the weekend, took the win at the Adidas TERREX Maxi-Race, handling hot conditions and a fast field with the calm, measured approach she’s known for.

With only a short turnaround since Ultra-Trail Australia, the focus was on managing the details: fueling, hydration, and effort, and getting back into the rhythm of racing on European trails. By the finish line, Ruth felt strong and confident in where the form is heading.

One more box checked before Chamonix this August. ⛰️

With up to 20 days of battery life, the new Bip Max is built for long weeks, early workouts, and weekend adventures with...
05/23/2026

With up to 20 days of battery life, the new Bip Max is built for long weeks, early workouts, and weekend adventures without stopping to recharge.

Available now at amazfit.com

05/22/2026

We’re excited to welcome to the Amazfit family. 🏔️

From her win at TDS during UTMB to victories at Madeira Island 115k, Martina has become one of the most respected names in trail running and just outdoor exploration with her tough, no-quit approach and absolute love for the mountains.

As an Amazfit athlete, Martina will be training and racing with the Cheetah 2 Ultra, using it to track recovery, HRV, sleep, fatigue, and the long mountain training days that prepare her for racing at the highest level.

Next up: Andorra 100km this June. ⛰️⚡️

Strength is part of the bigger picture.With Strava’s new Strength Training experience, workouts synced from the Zepp App...
05/21/2026

Strength is part of the bigger picture.

With Strava’s new Strength Training experience, workouts synced from the Zepp App now bring more depth to how your training is tracked, shared, and understood, from exercises and reps to muscle groups and long-term progression.

Built for hybrid athletes who know performance comes from more than one discipline.

Head to the link in bio to learn more.

Built for the everyday athlete, the new Bip Max combines a large 2.07” AMOLED display, up to 18 days of battery life, of...
05/20/2026

Built for the everyday athlete, the new Bip Max combines a large 2.07” AMOLED display, up to 18 days of battery life, offline maps, and smart training and recovery tools into one watch designed to move with you through workouts, recovery days, and everyday life.

The kind of watch that fits into your routine from day one. Now available on Amazfit.com

A solid tune-up race and another strong day out on Saturday for ..2nd place at Ultra Trail Australia 50K, building throu...
05/17/2026

A solid tune-up race and another strong day out on Saturday for ..

2nd place at Ultra Trail Australia 50K, building through the shorter distances before the bigger goals later this season. Controlled early, then a big push late, topping out at 185 bpm in the final effort to the finish line.

Sometimes races like these are about learning where the legs, fitness, and mind are at💪

05/16/2026

Zegama was one of Rosita’s biggest goals this year.
But sometimes life shifts the timeline in ways bigger than sport.

Recently, Rosita shared that she’s expecting, and while she won’t be stepping onto the start line this year, this next chapter matters just as much.

We’re proud to be alongside Rosita through every stage of the journey: in sport, in life, and now in motherhood.

The mountains races will still be there when she’s ready to return.

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