Swiss Concept Australia

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Swiss Concept Australia Specialising in Swiss watches, Swiss Concept is one of the premier destinations for luxury watches in Sydney.

We are an authorised retailer for Rolex and Audemars Piguet.

23/10/2026

When beauty meets function: The 1-minute markings from 0 to 15 on the Yacht-Master’s bidirectional, rotatable, 60-minute graduated bezel enable the wearer to calculate sailing time using the raised polished numerals and graduations that stand out against a matt, sand-blasted background.

Prestige and elegance. The Rolex Lady-Datejust in Oystersteel and Everose gold, 28 mm case, white mother-of-pearl set wi...
20/10/2026

Prestige and elegance. The Rolex Lady-Datejust in Oystersteel and Everose gold, 28 mm case, white mother-of-pearl set with diamonds dial, an Oyster bracelet.

The quintessential Oyster. The Rolex Oyster Perpetual 41 in Oystersteel, 41 mm case, green dial, an Oyster bracelet.    ...
19/10/2026

The quintessential Oyster. The Rolex Oyster Perpetual 41 in Oystersteel, 41 mm case, green dial, an Oyster bracelet.

Prestige and elegance. The Rolex Lady-Datejust in Oystersteel and white gold, 28 mm case, white dial, a Jubilee bracelet...
17/10/2026

Prestige and elegance. The Rolex Lady-Datejust in Oystersteel and white gold, 28 mm case, white dial, a Jubilee bracelet.

More than a watch. More than a jewel.With its sculptural silhouette, double-tour strap and mechanical heart, the Blancpa...
15/10/2026

More than a watch. More than a jewel.

With its sculptural silhouette, double-tour strap and mechanical heart, the Blancpain Lady B moves effortlessly between watchmaking and jewellery.

A new expression of mechanical watchmaking, shaped by an idea that began 70 years ago.

An evening of celebration and connection at Swiss Concept, marking the Mid-Autumn Festival with the TUDOR 1926 Luna. Fro...
14/10/2026

An evening of celebration and connection at Swiss Concept, marking the Mid-Autumn Festival with the TUDOR 1926 Luna. From live p**a music to personalised calligraphy on TUDOR leather pouches, it was a pleasure to share this special occasion with our valued clients.

Thank you to everyone who joined us for a memorable evening.

Cutting-edge classicism. The Rolex Perpetual 1908 in 18 ct yellow gold, 39 mm case, intense black dial, alligator leathe...
13/10/2026

Cutting-edge classicism. The Rolex Perpetual 1908 in 18 ct yellow gold, 39 mm case, intense black dial, alligator leather strap.

08/10/2026

Like an orchestra, it takes the work of many elements to create perfect harmony in gem-setting. The precise alignment of the diamonds’ height, orientation and position, combined with the intricate finishing of the metalwork results in a sparkling symphony that both enhances the watch and enchants the wearer.

Transforming titanium into the Pelagos Ultra watch demands unique processes, a testament to dedicated craft.
06/10/2026

Transforming titanium into the Pelagos Ultra watch demands unique processes, a testament to dedicated craft.

The ultimate watch of prestige. The Rolex Day-Date 36 in platinum, 36 mm case, white dial, a President bracelet.        ...
02/10/2026

The ultimate watch of prestige. The Rolex Day-Date 36 in platinum, 36 mm case, white dial, a President bracelet.

Address

388 George Street
Sydney, NSW
2000

Opening Hours

Monday 10:30am - 5:30pm
Tuesday 10:30am - 5:30pm
Wednesday 10:30am - 5:30pm
Thursday 10:30am - 6pm
Friday 10:30am - 5:30pm
Saturday 10:30am - 5pm

Telephone

+61292216288

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