Misfit Diamonds

Misfit Diamonds Wholesale Alternative & Traditional Diamonds (to the Jewelry Trade Only).

Wicked and weird to clean and classic, building business with our clients one shiny rock at a time ��

06/04/2026

Bringing the heat! Hot Pink Sapphires from Mozambique just went live on the site, with a hundred new misfits for you to choose from. You can shop them online through the websites of our Retail Stockists or find a jeweler near you on our Directory, DM or comment below for more info 🔥😮‍💨

Wholesale clients can log onto our site for individual listings and trade pricing, take a peek at our New Arrivals page to see all the fresh additions while they last!

Summer is off to a hot start 🔥 The debate begins, which of these heated Pinkish Red Misfits is a Sapphire and which is a...
06/04/2026

Summer is off to a hot start 🔥 The debate begins, which of these heated Pinkish Red Misfits is a Sapphire and which is a Ruby? Both gemstones are corundum, and the gemstones in this collection walk the line between the two. The spicy drop of Hot Pink Sapphires went live today on our and our partner Retailer’s sites, with a hundred Pink and Purple Sapphires going live earlier today. Get em while you can, they might not last long 😉

06/02/2026

This 1.80ct antique inspired diamond pear is something else. Categorized as a Fancy Dark Brownish Yellowish Orange with Medium Yellow Fluorescence, this natural fancy colour diamond glows with a radioactive brilliance that is unlike anything else I’ve ever seen 🦂

05/31/2026

So very tired, but showing up for the people 🫡

05/28/2026

Clients swinging by our booth at trade shows like “psssst, you got any new swag” 👀

We’ll be in Booth A34055 at the Venetian from May 28th to June 1st for AGTA at JCK in Vegas, slinging misfit diamonds and sapphires (and maybe handing out a little swag too). Speaking of fun hand-outs…

Did you hear about our Pet Rock Scavenger Hunt? We’re hiding colourful rock friends all over the venue this week. Find one and bring it back to our booth for a mystery box with a diamond or sapphire surprise.

Pink Rocks get you a $100 Mystery Box
Green Rocks get you a $250 Mystery Box
Gold Rocks get you a $500 Mystery Box

05/27/2026

Take One or Take Two: which was better?

It’s setup day for AGTA x JCK Vegas! We’ll be rolling up our sleeves and getting the booth setup all day so we’re ready to rock (🤓) tomorrow. We’ll be in Booth A34055 at the Venetian from tomorrow, May 28th, until Monday June 1st.

If you’re at the show, keep your eyes out for some colourful pet rocks that will be hiding around the venue. Thirty-five rocks will be hidden at AGTA at JCK in Vegas next week, bring them back to our booth for a special prize (mystery boxes with diamonds and sapphires in them that range between 100-500 depending on the color rock you find, Pink = 100, Green = 250, Gold = 500). Post your pet rock on social and tag us to be entered into a draw after the show to win a thousand dollar credit on our site 😯


05/26/2026

Some of these salt and pepper misfits clean up pretty nice, if you’re into that whole unincluded thing 😉 Part of our next capsule collection drop of Canadian Diamonds from Gahcho Kué, look for them to hit the site next Monday, June 1st (email subscribers can expect an early access link to hit their inboxes tomorrow 🤫).

05/26/2026

From Canada’s Gahcho Kué Mine to you, coming soon ✨👀
Perfectly imperfect misfit diamonds, these are a little different from the diamonds your grandparents may have had. Traditionally, diamonds were always celebrated for their absence of inclusions. We were taught that flawlessness (or as close as we could possibly get to it) was the goal, and that absence of colour and imperfections were the only metrics for evaluation the beauty of a stone.
I don’t know about you, but I’ve always found that the beauty in nature and in life tends to be messy, and that imperfections like Wood grain, veins in marble, nuance of colour, these are all things that natural beauty it’s character.
These misfits lie somewhere outside of the traditional metrics for diamonds. They are lower clarity than I1-I3, and many of them carry a tint of colour (greys, greens, black, silver, brown, red, orange, etc). 20-30 years ago, they were considered unfit for fine jewelry and cast aside.
I’ve always always had a thing for misfits. The island of the misfit toys was one of my favourite parts in the Rudolph Christmas movie, and I’ve always felt like a bit of a misfit in this industry. Naturally, it was weird, off-the-beaten-path diamonds that caught my eye and gained my curiosity. Mineral inclusions, trigons, unique colours (don’t get me started on Fancy Grey and Fancy White Diamonds), shapes and cuts felt way more interesting than traditional colourless, high-clarity diamonds. While there is plenty to love about a Flawless D colour diamond, we think the definition of beauty can expand beyond them. Each of these diamonds is a geological treasure; a crystallization of earth, heat and pressure over millions of years into a one of one natural creation, framed in facets by human hands.
These misfits are part of our upcoming drop of mine to market Canadian Diamonds from the Gahcho Kué Mine. Individually traced from rough to polish, we’re excited to send them out into the wild. Look for them to hit the site next week (email subscribers can expect an early access link later this week).

05/25/2026

Leave no stone behind 🫡

05/23/2026

Can’t let indecision cloud your judgement ☁️ New capsule collection of mine to market Misfit Diamonds from the Gahcho Kué Mine drops next week ✨👀

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Vancouver, BC

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