22/04/2025
This isn’t sudden. And it’s not something I decided overnight.
But it is something I know in my bones is right:
Peace of Schmuck is coming to a close — at least in this chapter.
I started this business back when I was still at university — with a vision, a tiny bit of savings, and a lot of “let’s see what happens.”
I taught myself how to design, how to make jewelry, how to launch a shop, run a business, market on social media, build a community.
I did it all on the side — next to academia, a full-time job, a pregnancy, and now: motherhood.
And for years, it lit me up.
I had a clear idea of what POS was — and what it could be. That vision drifted in and out of focus sometimes (as most creative things do), but I always found it again.
Until I didn’t.
Not because I failed. Not because I gave up.
But because it stopped feeling like mine to chase.
It took me a while to let go — of the old vision, of the pressure to keep going „just because,“ of the version of success I thought I wanted.
But now, I can say it with peace: the dream I started with has changed.
And letting it go is not an ending.
It’s a release. A shift. A beginning of something new. [continued in the comments] ⬇️
