24/06/2026
Lichfield jeweller all set to celebrate 40 years in business
A Lichfield jeweller who began his career while balancing early mornings milking cows with days spent running his shop is preparing to celebrate 40 years in business.
Allen Brown Jewellery, based at Heart of the Country Shopping Village just outside Lichfield on the A38, will mark the milestone this July with a special celebration party open to customers, friends and supporters.
Allen said his anniversary was an important moment for the business and the people of Lichfield who have supported it over the years. “It’s a fitting milestone for us and one that we want to share with everyone,” he said. “As much as the business is about the jewellery, it’s also very much about the people who buy from us over and over again.”
Allen’s route into his craft was far from conventional. Raised on a farm, his early years were shaped by practical work and the demands of rural life, but he also developed a strong interest in creativity, drawing and design.
“From as long as I can remember, I have always been creative and had a real interest in design, even though it’s not been passed down in my family,” he said.
After studying technical drawing and fine art at school, Allen discovered jewellery through an evening class before going on to specialise in the craft in Sheffield.
When his father later became ill, Allen returned home to help run the family farm while continuing to develop his jewellery business.
A small exhibition at Ridware Art Centre proved to be a turning point, giving him the confidence to move into jewellery full time.
Since then, Allen Brown has grown into a business built on craftsmanship, personal service and long-standing customer relationships.
Allen and his team regularly work with customers on bespoke commissions, engagement rings, wedding rings, milestone gifts and re-modelled heirlooms, with many families returning across generations.
“It’s a big thing to know that you’ve been part of those significant moments,” Allen said.
The business has also developed a close-knit team, with many staff members joining naturally over the years and staying for decades.
Allen said the strength of the business has always been rooted in trust, creativity and listening carefully to customers. Whether someone arrives with a clear design in mind, a treasured piece they want to remodel, or only the beginning of an idea, the process starts with understanding the story behind the jewellery.
Join us on Saturday 11th and Sunday 12th July here at our gallery to view the birthday celebrations 🥳
https://www.allenbrownjewellery.co.uk/allen-brown-jewellery-is-turning-40/
