Our store is an extension of our family's thriving jewelry shop in the heart of Tel Aviv, Israel. We specialize in high quality, upscale gold jewelry including earrings, engagement rings, wedding rings and necklaces. All of our jewelry pieces are designed and made exclusively in our shop using conflict-free diamonds and natural gemstones. Alexander Shteifman has been a master jeweler for 35 years
and founded our jewelry business together with his wife Natalie in the 1980s. While Alexander makes all of the pieces by hand and works on some of the designs, Natalie handles suppliers and customers in the shop and also designs many of the pieces. Additionally, Alexander repairs jewelry for local customers in the shop in Tel Aviv. More recently, a second generation of the Shteifman family became involved in the family jewelry business with son Roman working on marketing and daughter-in-law Alexandra adding computer designs and 3D printing techniques into the mix around five years ago. We take great care to provide only the best quality jewelry products together with excellent customer service and all of our products come with a guarantee (please refer to our shop policies for more information). We will gladly provide certification on a diamond if requested (note: this service will delay shipping by a few days). Although you will see many unique designs in our shop, we are happy to work on custom pieces for you whether you would like to base a design on something we have already made, or if you have something completely new in mind. Just send us a message through Facebook or give us a call with your ideas and we can send you some sketches and work together on a custom order.