PISA 1940

Name: PISA 1940
Address: Via Pietro Verri 7, Milan, 20121, IT
Telephone: +3902762081
Price range: ££££

Chiama Indicazioni Sito Web

The Leading retailer for watch lovers. More than Watches. A unique Space, where one can live an exclusive experience.

Founded in the early twentieth century from the passion for the Watchmaking Art, Pisa Orologeria went from being a small workshop to becoming a modern family-owned business. It has been awarded among the best retailers in Europe in the industry for tradition, competence and range of products offered. Based in Milan, inside the “Quadrilatero della Moda”, the historical shop in Via Verri has been given a complete makeover in January 2016. The new Flagship Store spreads over 1.000 square meters and offers a selection of over 40 prestigious brands that represent the elite in the Watchmaking Art, the best brands worldwide and the latest novelties. It also hosts two modern laboratories capable of offering swift service and assistance according to the highest quality standards. In addition to the Flagship store, since 2008 the Pisa Family manages the first European Rolex mono-brand store based on four floors in Via Montenapoleone, the first and only Italian Patek Philippe boutique and the only Hublot Boutique in Milan. Our stores:
Flagship Store - Via Pietro Verri 7 – Milan
Boutique Hublot - Via Pietro Verri 7 – Milan
Boutique A. Lange & Söhne - Via Pietro Verri 7 – Milan
Boutique Rolex - Via Montenapoleone 24 - Milan
Boutique Patek Philippe - Via Pietro Verri 9 – Milan
Boutique Vacheron Constantin - Via Pietro Verri 9 – Milan

20/10/2026

Before it tells the time, the dial is perfected.
Special attention is paid to every surface.
Discover Tudor Watch collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website

19/10/2026

Art of Colours.
A brunch celebrating art and jewellery.

Together with Piaget, we had the pleasure of welcoming the Friends of the Maison for an exploration of the art of colour, the beauty of precious stones and the exceptional craftsmanship behind the creation of unique jewellery.

An intimate experience celebrating Piaget’s heritage, creativity and passion for bringing the extraordinary to life, where every stone, every shape and every detail tells a story.

An inspiring moment where artistry met emotion.

18/10/2026

18ct Everose gold, aubergine dial, diamonds and a President bracelet.
For daily glamour. The ROLEX Lady-Datejust.
Discover the collection at Rolex Boutique, via Montenapoleone 24 Milano, and on our website

18/10/2026

Delicate in appearance only.
The ROLEX Lady-Datejust in Oystersteel with a pink, sunray-finish dial, domed bezel and Oyster bracelet.
Discover the collection at Rolex Boutique, via Montenapoleone 24 Milano, and on our website

18/10/2026

Refined elegance.
The Lady-Datejust in Oyster-steel and white gold featuring a dark grey dial with Roman numerals, and fitted with a Jubilee bracelet.
Discover the collection at Rolex Boutique, via Montenapoleone 24 Milano, and on our website

15/10/2026

Two attitudes. One origin. ⁣
Introducing the new Classic Fusion Tributo in yellow gold and white gold.
The yellow gold version stays closest to Hublot’s 1980 original, while the white gold brings a more formal expression with its black onyx dial. ⁣
⁣
The codes that started it all, now driven by a new Manufacture automatic movement with a 60-hour power reserve and a visible open-worked "H" rotor, elevated by 46 years of watchmaking expertise.⁣
⁣.
Ref. 262.VX.1130.RX.MDM ⁣
Ref. 262.WX.6870.RX.MDM ⁣
Discover Hublot collection at Hublot Boutique - Pisa 1940, Via Verri 7 Milano, and on our website

14/10/2026

Cartier Authorized Partner| Powered by a self-winding mechanical movement, the Roadster pushes technology to its limits.
Discover Cartier collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website

14/10/2026

Cartier Authorized Partner | This version renders the ergonomics and dynamic lines of the Roadster watch in navy blue.
Discover Cartier collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website

14/10/2026

Cartier Authorized Partner | The watch finds its balance with the bezel and the case, displaying a perfectly integrated crown.
Discover Cartier collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website

13/10/2026

A perpetual calendar with a contemporary style.

Offered in a 100-piece limited edition to mark the Patek Philippe WATCH ART™ Grand Exhibition – Milan 2026, this timepiece displaying the quintessential classic perpetual calendar complication features a green-lacquered dial with a carbon-patterned center. The 38 mm Calatrava case is complemented by a shiny alligator leather strap also picking up the green color of the Italian flag.
To request your invitation with Pisa 1940, follow the link in our IG Story Highlights!

Indirizzo

Via Pietro Verri 7
Milan
20121

Telefono

+3902762081

Sito Web

https://pisa1940.com/

Notifiche

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