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ALATO Official FB | Swedish Watch Microbrand 🇸🇪⌚️

Production of the Ă–gonsten is in full swing!A lot has been happening in the workshop over the past two months, so we tho...
17/09/2026

Production of the Ă–gonsten is in full swing!

A lot has been happening in the workshop over the past two months, so we thought we’d share a few raw, unpolished glimpses from behind the scenes.

No renders, no polished product shots.. just the real process of turning hundreds of individual components into finished watches.

This is what it looks like when parts of the Ă–gonsten starts coming to life.

Only the 50 first backers will be able to enjoy the 48H special deal. Don't miss the window!Comment if you need the link...
20/05/2026

Only the 50 first backers will be able to enjoy the 48H special deal. Don't miss the window!

Comment if you need the link.

The countdown has begun! 24h to go...Launching tomorrow! 16:00 CEST (Stockholm).Don't miss the First 48H Super Early Bir...
19/05/2026

The countdown has begun! 24h to go...

Launching tomorrow! 16:00 CEST (Stockholm).
Don't miss the First 48H Super Early Bird deal!

Comment if you need the link. Share if you support it!

Not for everyone. And that’s fine.If its for you, don't miss the launch in 2 days. Launch: May 20th — 16:00 CEST (Stockh...
18/05/2026

Not for everyone. And that’s fine.
If its for you, don't miss the launch in 2 days.

Launch: May 20th — 16:00 CEST (Stockholm)

London — May 20, 15:00
New York — May 20, 10:00 AM
Los Angeles — May 20, 07:00 AM
Tokyo — May 20, 23:00
Sydney — May 21, 00:00

On Kickstarter. Comment if you want the link.

This only happens if people back it on Kickstarter. Launch: May 20th — 16:00 CEST (Stockholm)London — May 20, 15:00New Y...
17/05/2026

This only happens if people back it on Kickstarter.

Launch: May 20th — 16:00 CEST (Stockholm)

London — May 20, 15:00
New York — May 20, 10:00 AM
Los Angeles — May 20, 07:00 AM
Tokyo — May 20, 23:00
Sydney — May 21, 00:00

Do specs matter after you’ve worn a watch for a while?
16/05/2026

Do specs matter after you’ve worn a watch for a while?

What makes a watch effortless to wear?Launching in 5 days...
15/05/2026

What makes a watch effortless to wear?

Launching in 5 days...

Subtle vs obvious design. What do you prefer?6 days until launch. If you haven't already, it's time to sign up to get no...
14/05/2026

Subtle vs obvious design. What do you prefer?

6 days until launch. If you haven't already, it's time to sign up to get notified on launch. Go to Kickstarter, find the Ă–gonsten campaign and sign up to get notified.

13/05/2026

Many watches impress. The right one stays.
This is Ă–gonsten.

A watch designed to earn its place over time.

Only 1 week until launch on Kickstarter!
Time to get ready!

Comment if you want the link to the pre-launch campaign site.

Limited or not?
12/05/2026

Limited or not?

Adress

Gothenburg

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