10/08/2026
Here’s another fun toy watch! My thanks to the owner–a generous client of mine. This time, we have a 1965 “James Bond 007 Spy Watch” from A.C. Gilbert Co.
On the right side of the front is the watch dial, which has a normal minute hand, but a direct-read hour window that rotates with the time. For the traveling spy, it also has a rotating bezel with world time zones.
On the left side is a hidden feature: a working scope that actually magnifies 3X. It slides out of the top and bottom of the watch, then the lenses fold up. How cool is that?
Same as the recent “GI Joe Combat Watch” post:
Powering this watch is a 1-jewel pin-pallet movement. It is a cal. BFG 866 from Swiss manufacturer Baumgartner. This is a real mechanical watch movement, and as you can imagine, it’s inexpensive but robust to be used in a kids toy watch.
Mysto Manufacturing was founded in Westville, Connecticut, USA, in 1909 by Alfred Carlton Gilbert. Initially they made magic supplies and illusion props for magicians. They launched the popular Erector Set in 1913. In 1916, they changed their name to the A.C. Gilbert Co. In 1946, they acquired the American Flyer model train line. In 1950, they produced the U-238 Atomic Energy Laboratory toy, which had actual low-level radioactive material in it. In 1961, Gilbert was sold to the Jack Wrather group, then later in 1967 they filed for bankruptcy. Gabriel Industries bought the Erector Set line, and Lionel bought the American Flyer line.
Baumgartner Frères SA (BFG) was founded in Grenchen, Switzerland in 1899. By the 1960s, the factory was manufacturing millions of pin-lever Roskopf movements annually. BFG specialized in simple, rugged, and low-cost mechanical movements often featuring just one jewel. As a result of dwindling demand, BFG ceased production in 1981 and was absorbed into the consolidation of the Swiss watch industry which eventually formed ASUAG/SMH, today known as the Swatch Group.