Mefford Jewelers

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Mefford Jewelers Hand Crafted and Locally Inspired since 1945. A member of my family has worked in a jewelry store, in downtown Florence, since 1911. T. Russell Mefford

My grandparents, Pete and Julia Mefford, opened our first store on Seminary street in 1945. The business moved to 111 East Tennessee street and in 1980 my father, O. Mefford, moved us into our current location at 102 North Court Street. My wife Allison and I are honored to carry on a tradition of fine jewelry and good conversation started by Pete and Julia over 69 years ago.

10/06/2026

Drooling over these new 14kt yellow gold hoop earrings with .50cts of natural diamonds for $3,250. Come try them on! We’re here until 5pm

Happy Friday! Check out these beautiful station-to-station lab grown diamond (.25ct) necklaces set in sterling silver fo...
10/02/2026

Happy Friday! Check out these beautiful station-to-station lab grown diamond (.25ct) necklaces set in sterling silver for $150. These necklaces can be worn at 18, 19, or 20 inches so they’ll work with any outfit! We’re here today from 10AM-5PM and tomorrow, Saturday, from 10AM-2PM. Come grab one before they’re gone

Happy October 1st from Mefford’s! 🎃🍂 October’s birth stone is opal! Opals form when water carrying dissolved silica seep...
10/01/2026

Happy October 1st from Mefford’s! 🎃🍂 October’s birth stone is opal! Opals form when water carrying dissolved silica seeps in cracks and cavities in rock. As the silica builds up, it forms a gel like substance that gradually hardens into opal. Inside the stone, tiny silica spheres can be found that separate light and result in the beautiful rainbow colors we see

Happy Tuesday from Mefford’s! Check out this fun multicolor sapphire (0.16ct) ring set in 14kt yellow gold for $1167. In...
09/29/2026

Happy Tuesday from Mefford’s! Check out this fun multicolor sapphire (0.16ct) ring set in 14kt yellow gold for $1167. Incase you didn’t know, we will also size it to be the perfect fit for no extra charge. We’re here until 5pm

Happy Homecoming from Mefford’s! Despite all the chaos in downtown Florence today, we are still open until 5pm and have ...
09/18/2026

Happy Homecoming from Mefford’s! Despite all the chaos in downtown Florence today, we are still open until 5pm and have the best ballgame accessories!! Come see us and go falcons!

Happy Thursday from Mefford’s! Check out this beautiful natural blue topaz (0.85ct) ring with accent diamonds (.08ct) se...
09/17/2026

Happy Thursday from Mefford’s! Check out this beautiful natural blue topaz (0.85ct) ring with accent diamonds (.08ct) set in 14kt yellow gold for $1675. Come see us. We’re here until 5pm

September’s birth stone is sapphire so we are showing off this beautiful sapphire and diamond pendant set in 14kt yellow...
09/16/2026

September’s birth stone is sapphire so we are showing off this beautiful sapphire and diamond pendant set in 14kt yellow gold, on an 18 inch chain, for $1,395

Ancient Romans believed opals brought a person good fortune, protection, insight, and clarity. Maybe we all need opals. ...
09/09/2026

Ancient Romans believed opals brought a person good fortune, protection, insight, and clarity. Maybe we all need opals. Check out this pair of marquise shaped opals (1.38ct/ear) with diamond accents, set in 14kt yellow gold for $2,700

09/01/2026

Check out these adorable gold-filled Van Cleef inspired bracelets with multi colored enamel accents priced between $125-$150 each. Come try your favorite on today. We’re here until 5pm!

In honor of Dolly Parton, we’re showing off our best pink today. Check out this beautiful 1ct. pink sapphire ring set in...
08/28/2026

In honor of Dolly Parton, we’re showing off our best pink today. Check out this beautiful 1ct. pink sapphire ring set in 14kt yellow gold with diamond accents. As Dolly would say, “all you need is a smile and a little sparkle”

Address

102 N Court St
Florence, AL
35630

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 2pm

Telephone

(256) 275-7030

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