Sheida Farrokhi Jewelry

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Sheida Farrokhi Jewelry Jewelry Designer Every story has a beginning. Sheida Farrokhi discovered her artistic talent as a child, precociously creating sculptures and paintings.

Discover how Sheida began her journey and grew into a global brand at the forefront of innovative jewelry design and expert craftsmanship. Her talents developed further when she tastefully designed and carefully tailored unique dresses during her teens. Sheida grew up with a background in fine jewelry and an innovative vision for design. Sheida’s family has a long history in the jewelry industry. Her father owned a jewelry store, and she grew up being at the studio after school, playing with gemstones and sketching. Working closely with her father, learning about the business and jewelry production and design. Upon earning her BS in Computer Engineering in 2008, Sheida decided to change routes and join the family business. She embarked on a new adventure by relocating to New York in the heart of haute couture. There, she diligently studied jewelry design, diamond identification, colored stones and pearl grading at the Gemological Institute of America. Sheida then carved a new space for herself in Los Angeles where she continued her studies in, wax carving, metalsmithing and stone setting. In 2012 Sheida leveraged her real world and academic knowledge to launch her custom line of sophisticated chic women’s jewelry. Sheida’s designs and collections have received tremendous editorial recognition by a variety of publications including, Vogue, Glamour, Elle, and many more.

09/05/2026

Art, painting, and design have been my passion since I was a little girl and guess what? I grew up to become a designer! 🎨✨ Follow me and stay tuned for so many exciting things to come! 🤍

09/03/2026

Art, painting, and design have been my passion since I was a little girl & guess what? I grew up to become a designer🎨✨ Follow me & stay tuned for so many exciting things to come🤍

A little color, a little sparkle, and endless summer charm ✨🌈 Our Bahar Collection brings the beauty of Persian mosaic t...
09/03/2026

A little color, a little sparkle, and endless summer charm ✨🌈 Our Bahar Collection brings the beauty of Persian mosaic tiles to life in 18K gold, diamonds, and colorful enamel. Explore our collection of solid gold rings, pendants, earrings, and bracelets in a variety of colors. Visit our website to see more! ✨

This is how I styled my jewelry with my outfit ✨ Scarves are having a moment, and I love tying one to my bag for a fun p...
09/01/2026

This is how I styled my jewelry with my outfit ✨ Scarves are having a moment, and I love tying one to my bag for a fun pop of color💛🩷 Let me know what you think!

Golden details & sun kissed skin☀️💙Timeless 18K gold jewelry, made for every beautiful moment.
08/25/2026

Golden details & sun kissed skin☀️💙

Timeless 18K gold jewelry, made for every beautiful moment.

Golden details, sun-kissed skin, and endless summer blues. ☀️💙Timeless 18K gold jewelry, made for every beautiful moment...
08/25/2026

Golden details, sun-kissed skin, and endless summer blues. ☀️💙

Timeless 18K gold jewelry, made for every beautiful moment.

A little summer moment with jewelry designed to be worn, loved, and kept for years. 🍋✨
08/20/2026

A little summer moment with jewelry designed to be worn, loved, and kept for years. 🍋✨

Sculptural geometry, timeless elegance, and the lasting beauty of 18K gold✨designed to be worn today and treasured for g...
08/18/2026

Sculptural geometry, timeless elegance, and the lasting beauty of 18K gold✨designed to be worn today and treasured for generations.

Inspired by timeless architecture. ✨Delicate 18K gold pieces designed to be worn every day..
08/13/2026

Inspired by timeless architecture. ✨
Delicate 18K gold pieces designed to be worn every day..

A new chapter🤎 Our jewelry is now available at the Wolf & Badger store in West Hollywood, Los Angeles.✨ Visit us and dis...
08/05/2026

A new chapter🤎 Our jewelry is now available at the Wolf & Badger store in West Hollywood, Los Angeles.✨ Visit us and discover our fine jewelry inspired by ancient architecture.

Address

Post Oak Boulevard
Houston, TX

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