Madame Fortuna is the alter ego of former Memphis native and current upstate New York resident Allison Nowlin Ward. "Madame Fortuna jewelry is for the fashion forward... the visionaries - women who enjoy creating a story out of every day and telling it their way. In addition to creating one of a kind pieces since 2004, she has produced independent collections for Anthropolgie and Madewell. Her fans include such luminary ladies as: Michelle Williams, Julianne Moore, Sunrise Ruffalo, Helena Christensen, Parker Posey, Taryn Manning, Gina Gershon and more. Her work has been included on the Today Show, featured on DailyCandy and included in magazines such as O, InStyle, Lucky, TeenVogue, and French. "By creating one of a kind pieces that are glamorous, eccentric, unusual, quirky, romantic, nostalgic, surprising and inspiring all at the same time Madame Fortuna wants to encourage the wearer to push the boundaries, experiment and have fun with your daily "costumes!" Madame Fortuna women are individuals who lead rather than follow, who dream big, play hard and seek to inspire others. ... "
