Lazaro Soho

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Lazaro Soho Finely crafted jewelry worn by the most famous rock stars, musicians and movie stars in the world. www.lazarosoho.com

Drawing on architectural elements of ancient Greece and Roman history, tempered with the influences of Moroccan and Indian design, every collection Lazaro designs has a fresh and modern edge for present day while preserving all that is classic. From the delicate to the bold, from the sculptural to the chaotic, there exists something in the collection for everyone. Custom designs and collaborations make Lazaro a sought after commodity in today's world where there is little left to the consumer's own influence on a piece they desire to wear. Lazaro's jewelry has been photographed by hundreds of publications since the 1980s. Featured often in Ponytail, Vogue, Harper's Bazaar, Town & Country, Elle, Rolling Stone, Guitar Aficionado and W Magazine (to name a few) and on such stars as Jay-Z, Cindy Crawford, Jimmy Page, Santigold and Jennifer Aniston. Additionally, the jewelry has been used in numerous television shows and movies. Since 1981, jewelry designer Lazaro Diaz has been creating what can best be described in the jewelry and fashion world as "wearable art". Born in Cuba and arriving in the United States at age 4 would seem a most insurmountable challenge to anyone. However, Lazaro faced that obstacle as he has faced any in his challenging career and craft: with unwavering confidence and conviction in his abilities and a dedication to quality and the creation of unique art. His effort and diligence have certainly paid off as Lazaro is one of the most enduring designers alive. Lazaro's creations reflect a connection to history and craftsmanship which is a rarity today. Working in platinum, gold and silver and utilizing precious and semi-precious stones, each creation exudes volumes of detail and emotion. The wearer not only knows they have a one-of-a-kind handcrafted piece, but a piece that will endure stylistically.

10/20/2026

Fall vibes in store Lazarosoho NYC

Keeling partners on restoration projects in Brittany, Sardinia, Patagonia, and Guatemala, where the mangroves inspired i...
10/20/2026

Keeling partners on restoration projects in Brittany, Sardinia, Patagonia, and Guatemala, where the mangroves inspired its Spring Summer 2025 collection. Its 2026 Brand Profile reports dyeing with up to 95% less water and 90% less energy. If that's how you want your clothes made, start with 20% off using code KEELING20.

Shop Keeling: - https://mailchi.mp/lazarosoho/lazaro-in-the-press-13568853

10/19/2026

New wearableart@ lazarosoho NYC

We don't add a brand to the store lightly. Keeling was founded in 2020 with Italian creative roots, debuted at Pitti Uom...
10/19/2026

We don't add a brand to the store lightly. Keeling was founded in 2020 with Italian creative roots, debuted at Pitti Uomo in 2022. It belongs alongside the pieces we source from Italy, France, and Japan. Try it with 20% off using code KEELING20, or stop by 325 W Broadway.

Shop Keeling: - https://mailchi.mp/lazarosoho/lazaro-in-the-press-13568851

Most clothing is dyed as fabric, then sewn. Keeling does it the other way around. Color goes onto the finished garment, ...
10/17/2026

Most clothing is dyed as fabric, then sewn. Keeling does it the other way around. Color goes onto the finished garment, so every piece has its own tonal depth and character. Start with the Linen Drawstring Pants or the Long Sleeve Linen Tee, and use code KEELING20 for 20% off your first piece.

Shop Keeling: https://mailchi.mp/lazarosoho/lazaro-in-the-press-13568852

10/15/2026

Bespoke one of a kind 🔥 visit us at. LAZAROSOHO NYC

10/15/2026

Lazarosoho NYC

10/14/2026

Be spoke, and one of a kind wearable art visit us at Lazaro Soho, New York City #

10/10/2026

One of a kind & bespoke wearable art 🌞. NYC

10/07/2026

Fall vibes unique one of a kind and limited edition wearable art ! Visit Lazarosoho

Address

325 B W Broadway
New York, NY
10013

Opening Hours

Tuesday 11am - 7pm
Wednesday 11am - 7pm
Thursday 11am - 7pm
Friday 11am - 7pm
Saturday 11am - 7pm
Sunday 12pm - 6pm

Telephone

+12122198494

Website

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