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Grand Seiko USA

Name: Grand Seiko USA
Address: 540 Madison Avenue, New York, NY, 10022, US
Telephone: +12123553718

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Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Grand Seiko USA, Jewelry & Watches Company, 540 Madison Avenue, New York, NY.

08/18/2026

Known as Ever-Brilliant Steel due to its brilliant white hue, this special alloy is more resistant to corrosion than the stainless steels used in even the most prestigious watches today.

This stainless steel has a PREN (Pitting Resistance Equivalent Number) value over 40. PREN is a widely accepted standard used to measure corrosion resistance.

Ever-Brilliant Steel embodies Grand Seiko's enduring pursuit of beauty and durability.

▼Models featured:
SLGB013 / SLGB015 / SLGB009 / SLGB011 / SLGH031 / SLGH033 / SLGH035

08/12/2026

Evolution 9 Spring Drive U.F.A. Self-winding SLGB011

The Atera Valley is one of the foremost places of scenic beauty in Nagano Prefecture. As the vibrant natural environment changes in expression throughout the four seasons, it enchants the hearts of all who visit. Through a beautiful gradation, this watch expresses the eternal flow of time evident in the formation of the valley.

The watch is equipped with the Spring Drive U.F.A. Caliber 9RB2, which delivers an extraordinary annual accuracy of ±20 seconds. It also features a power reserve of approximately 72 hours (about three days) when fully wound.

The tapered bracelet comes with a three-step micro-adjustment clasp that operates without a tool, allowing a total of 6mm of fine adjustment in precise 2mm increments.

08/11/2026

Evolution 9 Spring Drive U.F.A. Self-winding SLGB009

This model expresses the grandeur of white birch forests enveloped in crisp highland air.
Inspired by the sight of countless birch trees spreading endlessly across the landscape, the dial features a delicate design that evokes the depth of these forests. It harmonizes with the silent motion of the tempered blue Spring Drive seconds hand and the serene stillness of white birch trees in the depths of winter.

The watch is equipped with the Spring Drive U.F.A. Caliber 9RB2, which delivers an extraordinary annual accuracy of ±20 seconds. It also features a power reserve of approximately 72 hours (about three days) when fully wound.

The tapered bracelet comes with a three-step micro-adjustment clasp that operates without a tool, allowing a total of 6mm of fine adjustment in precise 2mm increments.

08/10/2026

The Spirit of Japanese Craftsmanship

To possess two different elements without contradiction.
In beautiful harmony.
The spirit of Japanese craftsmanship, inherited by Grand Seiko.

02. Light & Shadow
Delicate beauty, born of “Light & Shadow.” Simple yet profound, this aesthetic transcends borders and generations, having been passed down through the ages. This distinctive sense of beauty breathes life into the design of Grand Seiko. The dials, indexes and cases of Grand Seiko reflect a philosophy meticulously incorporating not only light, but also the inherent nuances of shadow.

07/31/2026

The Spirit of Japanese Craftsmanship

To possess two different elements without contradiction.
In beautiful harmony.
The spirit of Japanese craftsmanship, inherited by Grand Seiko.

01. Technology & Spirituality
Several hundred parts work in unison to create a single watch movement. In the depth of serene beauty visible from the outside, the realm of artistic beauty brims, teemed with intricacy and tension, and, spreads where components, too minute small for their contours to be captured by the naked eye, come to life.

07/30/2026

Evolution 9 Spring Drive U.F.A. Ushio 300 Diver SLGB023
A Spring Drive diver’s watch with phenomenal accuracy and a stunning blue dial.

The prominent indexes of the Evolution 9 Style are meticulously crafted with multiple facets. The edges and sides of the indexes are precisely diamond-cut for exceptional brilliance, while their rectangular shape accommodates sufficient Lumibrite for superb legibility in any lighting condition. Both the hour and minute hands strike a sharply defined and powerful form, ensuring outstanding legibility at a glance. Engineered for enhanced legibility, durability, and wearing comfort, this diver’s watch makes an immediate impression on the wrist.

07/27/2026

Evolution 9 Spring Drive U.F.A. Self-winding SLGB007
Depicting the moonlit surface of Lake Suwa at night.

A warm black gradation accented with a radial pattern delicately portrays the softly rippling surface of the lake at night and the gentle reflection of moonlight upon the water. Combined with the smooth, gliding motion of the Spring Drive seconds hand, the design evokes the subtle passage of time felt in the stillness of the lakeside.

The watch is powered by the Spring Drive U.F.A. Caliber 9RB2, which delivers an extraordinary annual accuracy of ±20 seconds. It features a power reserve of approximately 72 hours (about three days) when fully wound.

The tapered bracelet comes with a three-step micro-adjustment clasp that operates without a tool, allowing a total of 6mm of fine adjustment in precise 2mm increments.

07/22/2026

Evolution 9 Spring Drive U.F.A. Self-winding SLGB013 / SLGB015
Inspired by the shimmering waters of Lake Suwa.

With their textured patterns, these blue dials express the surface of Lake Suwa. The tranquil body of water is located near the place where Spring Drive watches are crafted, the Shinshu Watch Studio, which is housed in a Seiko Epson facility in the city of Shiojiri.

The two creations are offered in different case sizes: SLGB013 has a 40mm case, while SLGB015 has a 37mm case.

Both creations are equipped with the Spring Drive U.F.A. Caliber 9RB2, which delivers an extraordinary annual accuracy of ±20 seconds. This movement features a power reserve of approximately 72 hours (about three days) when fully wound.

The tapered bracelets come with a three-step micro-adjustment clasp that operates without a tool, allowing a total of 6mm of fine adjustment in precise 2mm increments.

07/20/2026

Evolution 9 Collection SLGB013
With its textured pattern, the blue dial expresses the surface of Lake Suwa. The tranquil body of water is located near the place where Spring Drive watches are crafted, the Shinshu Watch Studio, which is housed in a Seiko Epson facility in the city of Shiojiri.
The dial depicts gentle ripples stirred by passing winds across the lake, capturing the shimmering glow of the early morning sun reflected on the water, and is rendered through a fine pattern enhanced by a radial finish.

07/08/2026

Evolution 9 Collection SLGH031
The dial captures the essence of a magnificent white birch forest wrapped in the crisp air of the highlands.
Inspired by a vast expanse of these trees, renowned for their remarkable vitality, beauty, and strength, stretching endlessly across the landscape, Grand Seiko developed the "White Birch Pattern," a design that conveys the depth and richness of the forest.

Address

540 Madison Avenue
New York, NY
10022

Telephone

+12123553718

Website

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