AmRhein's Fine Jewelry

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AmRhein's Fine Jewelry 104 Years Local-Family owned. Lab & Natural Diamonds 💎 In-House Jewelry Repair ⚒️ Estate Buyers. Custom Design 💍 We can be available evenings and weekends, too.

AmRhein’s Jewelry is a local family company that seamlessly blends the expertise of four generations of jewelers pairing the full service of a traditional jewelry store with the value and convenience of a personal jewelry experience. We give you the face-to-face interaction with seasoned experts that you deserve, in a semi-private setting where you can relax and feel comfortable. Since 1921 the Amrhein family, along with current owners, Tom Sells and Jackie AmRhein-Sells, and their design team have earned a lasting reputation as a private jeweler to Roanoke’s Star City for engagement rings, custom design, investment grade diamonds, estate jewelry and jewelry repair with the highest level of customer service available to you. Our local family 2021 Showroom highlights an onsite state-of-the-art Custom Design Atelier & Diamond Room and Gemstone Bar to guarantee a unique, fun, and exciting experience you deserve. Since 1921, our family prides ourself on collaborating with all types of customers for all types of reasons because helping you tell your life story through jewelry is our heartbeat. Visit us during operating hours or schedule an appointment at your convenience. Call 540.989.7100 for your private appointment or schedule online, AmRheins.com/appointments. Showroom Hours:
MONDAY - SATURDAY 10:00am to 5:30 pm
Closed: SUNDAY

AmRhein's, the Roanoke Valley's Diamond Specialists, for over 10 years, since 1921.

🦋 It’s Dolly Day! 🦋Today, 9/25, we’re celebrating the one and only Dolly Parton—and a symbol she has long loved: the but...
09/25/2026

🦋 It’s Dolly Day! 🦋

Today, 9/25, we’re celebrating the one and only Dolly Parton—and a symbol she has long loved: the butterfly.

For Dolly, butterflies represent transformation, freedom, and the beautiful reminder that life can become what you want it to be. ✨

And really… isn’t that what jewelry can represent, too? A new chapter. A special moment. A little reminder of who you are—or who you’re becoming.

So today, we’re embracing a little Dolly wisdom:
Spread your wings, add a little sparkle, and become who you were meant to be. 🦋💎

Happy Dolly Day from AmRhein’s Fine Jewelry!

09/23/2026

✨ DESIGN TREND: Stacked with Stones 💎
Engagement rings are getting a little extra—and we’re here for it. 😍

Think diamond-covered shanks, layered rows of sparkle, hidden details, and stones from every angle. Today’s engagement rings aren’t just about the center diamond—the entire ring gets to make a statement.

More diamonds. More dimension. More reasons to stare at your hand. 💍✨

Would you say YES to a ring stacked with sparkle?

📍 AmRhein’s Fine Jewelry | Roanoke, VA

09/21/2026

POV: You ask if our jeweler ever leaves the bench…

Don’t worry about ‘Stanley.’
He gets fed & watered…

And most importantly…
he has his laser welder. 😂💎

Just another day behind the scenes at AmRhein’s Fine Jewelry. 🔥✨

09/18/2026

✨Quality Gold Filled Bracelets✨

Day look? Clean and layered. Night look? Bold, stacked, and unforgettable.

Perfectly priced for besties, bridesmaid gifts or a treat yourself just because. 🖤✨

09/17/2026

✨ DESIGN TREND: DISCREET DETAILS

Sometimes the most beautiful part of a piece isn’t meant for everyone to see.

A hidden diamond. A meaningful engraving. An unexpected pop of color beneath the setting. A tiny detail tucked into the gallery that only you know is there.

Luxury is becoming more personal—and we’re loving jewelry designed with little secrets. 💎

Because the best details don’t always need attention. They just need meaning.

Bold. Modern. Distinctive. 🔥 Elevate your style with Malo Bands
09/10/2026

Bold. Modern. Distinctive. 🔥

Elevate your style with Malo Bands

09/06/2026

Me every second since getting the ring of my dreams from AmRhein’s Fine Jewelry.

Looks at ring.
Looks away.
Looks at ring again.
Tilts hand toward the light.
Finds better lighting.
Stares some more.

When it’s the ring, staring is completely acceptable.

📍AmRhein’s Fine Jewelry | Roanoke, VA
💍 Helping Roanoke Valley fall in love with the perfect ring since 1921.

09/05/2026

New arrival alert ✨ And this one knows how to make an entrance.

Sleek, sculptural, and effortlessly cool—our 10mm Twisted Layered Tubogas Bangle gives you that perfectly stacked look in one statement piece. No layering skills required. 😉

Wear it solo. Stack it up. Just be prepared for the “Where did you get that?” questions.

Available now at AmRhein’s Fine Jewelry. 🤍

09/05/2026

‘Lower your spending,’ he says.
We got you! 😂

💙 September is for SAPPHIRES 💙September babies, your birthstone is one of the most iconic gemstones in the world—and the...
09/03/2026

💙 September is for SAPPHIRES 💙

September babies, your birthstone is one of the most iconic gemstones in the world—and there’s more to sapphire than that gorgeous royal blue.

✨ A few sapphire facts:
💎 Sapphires come in almost every color of the rainbow—pink, yellow, green, purple, peach and more. Red is the exception…because red corundum is called ruby!

💎 Sapphire ranks 9 on the Mohs hardness scale, second only to diamond, making it an excellent choice for jewelry you wear every day.

💎 For centuries, sapphires have symbolized loyalty, sincerity, wisdom and faithfulness—one reason they’re such a beautiful choice for engagement rings.

💎 And that legendary blue? Sapphire gets its color from trace elements within the crystal as it forms. They come in every color but red.

Whether September is your birth month or you simply have a thing for blue, sapphire is a gemstone worth falling for. 💙

Stop by AmRhein’s Fine Jewelry in Roanoke, VA and let us show you just how beautiful—and colorful—sapphires can be.

Address

4347 Starkey Road
Roanoke, VA
24018

Opening Hours

Monday 10am - 5:30pm
Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm
Saturday 10am - 5:30pm

Telephone

+15409897100

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