Generales Jewelers

Generales Jewelers Since 1969 our family owned business has been providing fine custom made jewelry with reliable and c Originally Van Ohanian Jewelers for its founding father Mr.

10141 Riverside Drive, Toluca Lake, Ca, 91602
http://www.facebook.com/pages/Generales-Generales/151906251517750
Generales & Generales Fine Jewelers was founded in the quiet town of Toluca Lake, California in February of 1969. Van Ohanian, the little store opened with the promise that only the best will do. Still a family owned store, the name was changed in 1998 to reflect the growth and renewed i

nterest by the next generation. Our customer base has grown over the years to thousands of loyal customers spanning several generations. We are committed to adhering to the highest standards of quality and integrity, as we are members of the Gemological Institute of America (GIA), American Gem Trade Association (AGTA), Jewelers Board of Trade (JBT), Jewelers of America (JA), and the Jewelers Vigilance Committee (JVC). As we are located in Toluca Lake, California, we have had the pleasure to help numerous movie stars such as Bob Hope, Jonathan Winters, Joe Mantegna, Erik Estrada, Andy Garcia, and Kirsten Dunst to name a few. We have one Graduate Gemologist (G.G.) on staff and one Gemologist (G) from the prestigious school GIA. All our trained staff must attend GIA and complete a minimum of an Accredited Jewelry Professional (AJP).

A vintage 36mm Rolex Precision in stainless steel, finished with a refined robin’s egg blue dial. Precision, with person...
05/02/2026

A vintage 36mm Rolex Precision in stainless steel, finished with a refined robin’s egg blue dial. Precision, with personality.

04/09/2026

Catching the light and our attention 💚✨ Pearl and tourmaline studs from our estate collection, made for spring.

Warm Golden Hues 🧡
03/27/2026

Warm Golden Hues 🧡

03/08/2026

Check out these bracelets we just got in! Lab grown diamonds set in 14k gold. DM us for pricing.

✨ Sending a little L-O-V-E to our Generales community! Happy Valentine’s Day!         ValentinesDay JewelryLover EstateJ...
02/14/2026

✨ Sending a little L-O-V-E to our Generales community! Happy Valentine’s Day!
ValentinesDay JewelryLover EstateJewelry LayeredLove VintageStyle LAJewelry TolucaLake ShopLocal

Because accessorizing isn’t limited to jewelry 😉🍦 Thank you  for the sweetest midweek treat.          ScoopAndStyled LAS...
02/04/2026

Because accessorizing isn’t limited to jewelry 😉🍦 Thank you for the sweetest midweek treat.
ScoopAndStyled LAStyle

The Mariam Pendant. Designed in-house, this pear-shaped London blue topaz shines with bold, deep color, framed by a deli...
01/21/2026

The Mariam Pendant. Designed in-house, this pear-shaped London blue topaz shines with bold, deep color, framed by a delicate beaded halo in yellow gold, a special piece named after someone special. It’s made to be worn and cherished.

01/02/2026

Ringing in the new year the best way we know how. A bespoke platinum statement, made to last and be loved for years to come.
We’re feeling grateful, inspired, and excited for what’s ahead. We look forward to a 2026 filled with meaningful moments, beautiful details, and plenty of diamonds. 💎
Thank you for being part of our world!

Happy New Year from the team at Generales & Generales

newyearsday

Merry Christmas from all of us at Generales Jewellers. Thank you for being such a special part of our community and for ...
12/25/2025

Merry Christmas from all of us at Generales Jewellers. Thank you for being such a special part of our community and for supporting our small business. We feel so lucky to celebrate the season alongside you. Wishing you a joyful Christmas filled with love, laughter, and time spent with those who matter most.

Please note, wewill be closed on Christmas Day through the 29th, open Dec. 30th
We will also be closed on New Year’s Day.
Our regular hours are 11–5, please call to confirm daily hours.

Thank you for another meaningful year. We can’t wait to welcome you back soon and continue sharing a little sparkle with our neighborhood.

Timeless elegance meets personal meaning at Generales & Generales Jewelers, where every piece is designed to commemorate...
12/23/2025

Timeless elegance meets personal meaning at Generales & Generales Jewelers, where every piece is designed to commemorate life’s most cherished moments. “Make this holiday season special by celebrating with a piece of jewelry that is crafted to capture a name, a moment in time or a memory,” co-owner and designer Sylvia Generales says. “Our gifting selection showcases beautiful pieces for every style, from delicate everyday designs to statement pieces for meaningful occasions.” Each creation — whether a personalized name necklace, birthstone bracelet, pair of sparkling earrings or custom ring — embodies exceptional craftsmanship and features hand-selected, responsibly sourced gemstones and metals. For more local holiday giving, decorating, dining and entertainment ideas, check out our annual gift guide at https://tolucalake.com/2025/11/2025-gift-guide!

12/21/2025

The signature geometric Clash de Cartier ring.

Address

10141 Riverside Drive
Toluca Lake, CA
91602

Opening Hours

Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm
Saturday 10am - 5pm

Telephone

+18187639768

Alerts

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